【實用旅遊app】Mount Kinabalu - VMY2014|最夯免費app

Mount Kinabalu Via Ferrata - Visit Malaysia Year 2014 Augmented Reality Application

Via ferrata (or iron road in Italian), is a mountain path consisting of a series of rungs, rails and cables embracing the rock face. There are more than 300 via ferrata routes around the world and the world's highest via ferrata, can now be found on Mount Kinabalu in Malaysia, whereby the highest point starts at 3,400 m and ends at 3,800 m. This is the first time that the sport of via ferrata climbing is being introduced in Asia.

An activity for everyone, the via ferrata is devised to give people with little or no climbing experience access to rock faces normally reached by mountaineers and rock climbers.There are several requirements for one to take part in the via ferrata activity, including having an average fitness level, being able to hike up to 3,200m in 6 hours, being at least 10 years of age, being at least 1.3 meters tall; and, especially, having a fearlessness of heights (or willing to conquer their fear of heights).

As we usher in Visit Malaysia Year 2014 (VMY 2014), a campaign which spans throughout year 2014 with many exciting activities and events such as Colours of 1Malaysia, 1Malaysia International Tourism Night Floral Parade (Magic OF The Night), Rainforest World Music Festival, 1Malaysia Mega Sale Carnival, ATP World Tennis Tour, Fabulous Food 1Malaysia and many more.

In conjunction with VMY 2014, Tourism Malaysia has included augmented reality (AR) into their advertisements to enhance and excite the VMY 2014 experience even further. To enjoy Tourism Malaysia AR, please download this App and you will be able to access a wealth of information on VMY 2014 via your smart device. Have fun!

Augmented Reality (AR)

The term Augmented Reality refers to a relatively new technology that’s making waves in the digital world of mobile space, games and applications today. The possibilities of the new technology can bring exciting benefits to the world of communications, marketing and social media.

Benefits of downloading Tourism Malaysia AR application

* App users will be able to scan Tourism Malaysia print advertisements and watch the VMY 2014 TV commercials in

addition to having access to a listing of amazing and exciting events happening around the country throughout Visit Malaysia Year 2014.

* Users will also be able to surf to other Tourism Malaysia digital products through the link buttons provided in the app such as:

• Tourism Malaysia official website.

• Tourism Malaysia official website.

• Cuti-Cuti 1Malaysia Facebook page.

• Via Ferrata and Sabah photo gallery.

• Malaysia National Park brochure.

* More interactive features will be updated into Tourism Malaysia AR app. from time to time.

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免費玩Mount Kinabalu - VMY2014 App

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