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Biggest: SA Flyer is Africa's largest selling aviation magazine. Best: SA Flyer brings its readers a core of world class writers, particularly its columnists who range from American Flying's Peter Garrison to world renowned instructor Jim Davis. Numerous surveys by aviation forums show SA Flyer is by far the number one choice amongst all the aviation magazines in Africa. African sales: It is the only magazine that has retail sales throughout southern Africa as well as distribution across the rest of Africa. Target market: SA Flyer most effectively reaches the owners and operators of aircraft, as opposed to "wannabees". This is confirmed by aircraft sales companies finding that they get the best response from SA Flyer. In the past we have tended to focus on the lighter side of general aviation but in 2008 this changed to include corporate jets and more Aviation industry news.